An effective commuication strategy- A case study of kantar Essay

An effective commuication strategy- A case study of kantar - Essay ExampleThe study is aimed at analysing effective communication strategy within an organisation that helps the employees in enhancing their satisfaction level. In this tough stinting line of credit crunch, where companies are shutting down or employers are holding the torch for outlay cut and staff-cut, it is really phenomenal for a company to grow and creating its solid start by entranceway into a competition of top companies to work with. August 9, 2007 is the official beginning of the credit crunch and scotch meltdown on such a big scale shook the world. Since then, every day we pick up the news about job cuts, many big companies get been impacted by this fiscal situation in the UK. But there are other companies, which are making profit even in this gloomy economic situation. Companies such as comfort food companies, coffee shops and baby fashion stores, have been benefitted throughout the recession period. Lik e many other companies there is another company that has grown its traffic and employees have been associated with its success.The findings section gives the report of what was collected on the ground regarding communication strategy significance in Kantar Company. The company deals with research and marketing programs. In this section analysis of survey questions is done quantitatively via the lend oneself of pie chart presentation. Each question response is converted into percentages. It also highlights that thirty six employees of the Company were interviewed. step to the fore of the thirty six, thirty were junior employees whilst six were senior employees of the company. The conclusion gives summary of what was found on the ground.40Communication purpose is to express ideas between minds. For it to be effective and efficient, individuals need to receive and send mails effectively. A variety of media is needed typically or in isolation by an individual in parade to transmit t heir messages. The wide range of media available are such as body language,